CRM for Publishing

Maximizer Customer Relationship Managment (CRM) for Publishing meets the challenges of providing co-ordination between account executives, sales teams and marketing departments to help identify and maintain customers loyal to the brand.  With one central database, every department has access to client, advertiser, prospect and agency data in real-time to collaborate and provide a personalised service.

This CRM software increases productivity with many automated processes and its comprehensive reporting allows segmentation of data in almost any format, to slice and dice information to manage, assess and forecast opportunities.

At a glance functionality:

• Access anywhere – Keep back office staff, on the road team and management up to date with real-time access via mobile, tablet or pc with web access
• Document storage – Attach documents to service cases, opportunities and other entries
• 3rd Party integration – Seamless integration with key publishing applications and Microsoft® Office – easily add, edit and track correspondence
• Subscription automation – With action plans and automated workflow
• Telephony integration – Track and measure consultancy calls
• PC & Mac friendly – Access Maximizer CRM via your PC or Mac via the cloud